Sperry Helps Capital Eurocars Build a New Vision for Luxury

Aug 15, 2023

Red Hills Market

Latest Capital Eurocars Project is Beginning of Big Vision

Sperry Construction recently completed the buildout of the all-new BMW – Land Rover – Jaguar of Tallahassee. This state-of-the art luxury car dealership is the latest project Sperry has led for Capital Eurocars. Located at 1485 Capital Cir NW, the new dealership provides a new home for BMW of Tallahassee while also bringing the Land Rover and Jaguar brands to the Capital City for the first time.

The BMW – Land Rover – Jaguar project is part of a multiyear investment being made by Capital Eurocars to expand, update, and develop new and improved facilities that will enhance their customer experience. This investment is already paying off. Since opening the new dealership, Capital Eurocars has seen a 50% increase in used car sales, 20% increase in service offerings, and they have increased their workforce by 20%. There’s still more to come.

The Sperry team has recently broken ground on the new Porsche of Tallahassee. That project is a renovation of the former BMW campus and will include new showrooms, an improved service center, and an expanded lot for vehicles. After that project, Sperry will begin work on a brand new Volvo VW location for Capital Eurocars.

Capital Eurocars has a bold vision for the future of their dealerships here in Tallahassee and Sperry is proud to help them bring it to life. We’re helping them plan and build their dreams in real time. The BMW – Land Rover – Jaguar dealership is just the beginning.”  – Matt Edwards, Director of Operations

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